Ready, set, pink!
Bloomingdale's and the Salk Institute teamed up October 20, to raise awareness for breast cancer. At the store's first annual Ready, Set Pink! event at the Fashion Valley Mall in San Diego, Salk scientists Geoffrey Wahl and Dannielle Engle presented their latest findings in breast cancer research. Staff from the Salk interacted with shoppers and guests, sharing the Institute's story and ways the community could help support breast cancer research. Bloomingdale's selected Salk as the only research institution in San Diego to benefit from the proceeds raised from Ready, Set, Pink!